About Daniel

As a life long lover of art and design, initially focused on fine art, but later morphed into an interest in industrial design. Professionally I've applied this love of aesthetics combined with technical function to my design and development work. Today I enjoy being the hybrid web/UX designer/developer that I am and being the liaison between practices. Ideally, this is where I'd like to be—a senior or managerial hands-on designer/developer bringing design, UI, and dev teams together. I've been a freelancer or contractor half of my professional career and therefore understand budgets, restrictions, client satisfaction, and client interaction. I have a pleasant, professional appearance and the ability to sit in front of a client and represent my employer admirably.

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Skills & Exp.

UI / UX Design

Page comps, prototyping, wireframes, advertising concepts, illustration, brand identity, client interaction, some print work

Front-end Development

HTML, CSS, Javascript/jQuery, Bootstrap, JSP/JSTL, ATG, WordPress, MySQL, ColdFusion, Flash, ASP.NET


Axure, Eclipse, Dreamweaver, BBEdit, Visual Studio, Photoshop, Illustrator, Flash, OS X and Windows

Other Skills

Copywriting, marketing concepts, sales management, store management, general office, TV/video production


Latest projects below. Click 'View' to see more details about each project.
Make a selection below to filter portfolio categories if desired.

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Hydratight User Interface Designs
UI Design
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Enerpac User Interface Designs
UI Design
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Big Sky Construction
Web Development
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Dubai World Trade Ctr Demo
Web Development
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Nutrisystem UI Designs
UI Design
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PerkinElmer Wireframes
UX Wireframes
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Ashford Blog Wireframes
UX Wireframes
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Ferguson UX Cust. Care Prototypes
UX Prototypes
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Ferguson UX Prototypes
UX Prototypes
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Ferguson UX Sitemaps
UX Architecture
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Ferguson UX Annotations
UX Architecture
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Beacon Quotes Wireframes
UX Wireframes
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Toshiba Wireframes
UX Wireframes
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Holland America Blog
Web Development
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Jenny Craig

Web Development
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Merchantry Marketplace
Web Development
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Sally McKenzie Blog
Web Development
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AEG Connect Wireframes
UX Design
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AEG Connect Designs
UI Design
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Aksarben Engineering Logo
Brand Identity
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Yankee F1 Branding & Design
Brand Identity, Design
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Zones Redesign & Development
Branding, Design, & Development
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UX Architect with 17+ years of professional experience

  • Primary Apps/IDEs // Axure, Invision, Photoshop, Eclipse, BBEdit, Dreamweaver, Visual Studio
  • Code // HTML, CSS, Javascript, Bootstrap, JSP/JSTL, WordPress/PHP
  • Platforms / VC / Database // ATG/Endeca, Apache, IIS, GIT, SourceSafe, TFS, Subversion, CVS, MySQL


Self Employed
Owner Shore Dream, LLC 3/19 - Present

  • Short-term rental company specializing in waterfront property
  • Profitable within 6 months
  • AirBnB Superhost every month since eligibility

Stay at Home Dad
11/17 - 9/19

  • Took the supporting role in our household so my partner could pursue her dream job, and not be hours/effort-limited in her new role
  • Filled my non-dad time walking and sitting dogs, doing piecemeal design/dev freelance, and renovating our home so I could start my short term rental business

Taistech 5/17 - 10/17

  • UI Design for client websites—client onsite and remote
  • UX Heuristics Analysis for new business—remote

AAXIS Commerce – Los Angeles, CA (Remote)
UX Architect 1/14 – 2/17

  • Remote + frequent visits to client offices.
  • New business and project delivery. Mix of hands-on design activities and design project oversight.
  • Break down of activities:
    • 35% Hands on UX/UI design/prototyping/research, onsite at clients
    • 35% Client design team oversight and design/dev project oversight
    • 15% Offshore dev/design team oversight
    • 10% New business onsite/demos
    • 5% Ideation, director/VP level meetings, internal policy, hiring, etc.
  • Primary Clients: Ferguson, PerkinElmer, Nutrisystem, Ashford, Beacon Roofing, Lupo (Brazil), Digicel (EZZYSHOP Jamaica), Toshiba, Dubai World Trade Center (Dubai, UAE), countless new business designs (Brazil and Chile)

Web/UX Design & Development, Branding, Print 8/12 – 1/14

  • Primary Clients: Amplifi Commerce (Jenny Craig), Fell Swoop (multi), Huddle Group (multi)

AT&T – Bothell, WA
UI JSP Developer B2C [Contracted] 8/11 – 8/12

  • Sustainment developer on the daily release team handling quick turnaround bug and enhancement tickets.

Zones – Auburn, WA
Ecommerce Web Designer 1/11 – 8/11

  • Redesign and front-end coding of zones.com in conjunction with offshore team.

AT&T – Bothell, WA
UI JSP Developer B2B [Contracted] 2/08 – 8/10

  • Front-end dev for Premier Online Care. Mix of long-term project work, and daily bug fixes.

Hawkeye – Kent, WA
Web Designer / Developer 5/05 – 8/07

  • Designed and developed UI layer for B2B channel marketing sites and applications.
  • Trained other designer/developers in ASP.NET, Visual Studio, SourceSafe, and IIS.

AT&T – Redmond, WA
UI JSP Developer [Contracted] 8/04 – 4/05

  • Developed UI layer for internal CSR CareTool, and site enhancements for Cingular/AT&T Wireless merger.

Trisept Solutions – Milwaukee, WI
Web Designer 1/03 – 8/04

  • Designed/developed UI layer for travel websites. Trained designers in ASP.NET, Visual Studio, and SourceSafe.

WE Energies – Milwaukee, WI
Web Designer [Contracted] 7/02 – 1/03

  • Designed and developed new portion of WE Energies intranet and trained staff to update on their own.

GE Medical Systems (GE Healthcare) – Milwaukee, WI
Web Designer [Contracted] 2/01 – 3/02

  • Redesigned/developed Accessories & Supplies public and intranet sites.

Swankboy, LLC – Milwaukee, WI
Cofounder/Designer/Developer 5/00 – 12/01

  • Established small design/photography firm–sales, design, development, client management, accounting, etc.

Prior Experience
Insurance District Management, Store Management, Sales 5/97 - 4/00


University of Wisconsin - Fine Art (Graphic Design Emphasis) 1993-1997

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